Bigstock grants no rights and makes no representations or warranties with respect to the use of any names, trademarks, service mark, logotypes, copyrighted designs or works of art or architecture depicted in any Content. (YOU MAY NOT) Use any Content (in whole or in part) as a trademark, service mark, logo, or other indication of origin, or as part thereof, or to otherwise endorse or imply the endorsement of any goods and/or services Incorporate Images on letterhead and business cards, pamphlets, brochures, and catalogs provided that Images are not used as a logo or trademark, and further provided that no individual Image is reproduced more than 250,000 times in the aggregate Here’s an excerpt from ’s Standard Content Usage Agreement that is pretty comparable to that of many other royalty-free image sharing websites: Royalty-free image sharing sites such as, and (to name a few) prohibit users from using whole or partial images in logos in their standard user agreement and even in their more premium, extended licenses. Using a stock image in part or whole in a logo violates most content usage agreements and can result in hefty fines.
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Common sources include, ,, , and a variety of free sources.
However, logos should never include stock images – not even artistically altered pieces of stock images. Stock images, depending on what sort of rights come with their licenses, can be quite useful for several things, such as website fillers and use on printed marketing materials.
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Stock images are royalty-free photos and graphics that can be licensed by companies and individuals in lieu of hiring a professional photographer or graphic designer. Although it may seem easier to choose pre-existing work, stock images should never be used in a logo. This can make it tempting to use already-existing graphics and photos from stock image websites. The importance of a logo to your brand and the importance of it being well-designed means that coming up with an effective image may be quite difficult. A logo should be simple, dynamic and unique. A logo is the branded, identifying mark of an artist or business that should have a prominent place on your website, printed materials, and social media accounts.
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